Campaign Activation 1. Vivo announced a new brand campaign Real People, Real stories that attempts to bring real stories of people who are making a difference with their work, and also to provide a platform to the community of young aspiring filmmakers . 2. OPPO in collaboration with the ace director Imtiaz Ali, delivered a …
Campaign Activation Digital Campaign 1. Navneet released a digital campaign announcing the launch of the new Navneet DigiBook which will enable students to do #SmartTayari, taking studies a notch higher in terms of comfort and accessibility. TVC Campaign 2. PepsiCo India unveils a brand new ‘Energy Bole Toh Sting’ campaign encouraging consumers to electrify their …
Campaign Activation 1. OYO has released the second spot in its four-ad series. They released the first ad before Valentine’s Day as a part of a campaign called #YeRishtaHaiKhiska featuring actress Neena Gupta and lyricist/writer Swanand Kirkire. The campaign focuses on the long-term relationship and how dating may look a little different after a long …
Campaign Activation Parle Products has launched a Valentine’s Day campaign #HarKismiMeinHaiKiss for their popular toffee brand ‘Kismi’ capturing the innocence of the first crush while encapsulating the initial expression of love with cute and awkward moments among teenagers.The nationwide campaign is being rolled out on TV and digital platforms. 2. Viacom18’s branded content arm, VOOT …
Campaign Activation 1. AcneStar face wash creates a conversation by collaborating with a set of influencers to share the message loud and reach out to the target audience. To strengthen the brand’s presence across varied regions and increase the market penetration, AcneStar face wash has also collaborated with regional influencers to widen the reach. 2. …
Campaign Activation 1. Health insurance company Max Bupa has launched the ‘Hope Contact’ campaign to make people come together and spread hope for the times to come through a very common mode of contact, an IVR service launched by Max Bupa, by giving a missed call on 78786 95050. 2. In Burger King’s latest film, …
Campaign Activation TVC 1. YES BANK launched the ‘Nayi Udaan Ki Nayi Zimmedari’ cancer day campaign to strengthen the MSME segment designed to complement their needs and aspirations while protecting and powering their personal and business journeys. 2. KitKat launches Love Break campaign ‘Life Hai, KITKAT Break Banta Hai’ ahead of Valentine’s Day, encouraging the …
Campaign Activation 1. Godrej aer launched a TVC for the launch of Godrej aer power pocket to communicate the USPs (Longevity and refreshing fragrances) of the aer power pocket. 2. Brinton joins the Sebamed-HUL war and has launched a digital ad that points out that fighting only on the PH levels is of no use …