Top Marketing Campaign and Activation Headlines for today (September 17th, 2020)

Top Marketing Campaign and Activation Headlines for today (September 17th, 2020)

Campaign and Advertising News CavinKare’s launches a TV campaign promoting Bacto-V. The product is positioned as someone that keeps gadgets germ free. The campaign has been launched with a 30-sec TVC and a long format infomercial. Watch TVC Watch Infomercial Dabur Dazzl launches a campaign to promote its range of home sanitizing solutions. Watch Dream11 …

Top Marketing Campaign and Activation Headlines for today (September 16th, 2020)

Top Marketing Campaign and Activation Headlines for today (September 16th, 2020)

Campaign and Advertising News Wipro Lighting has launched a new ad promoting its Alexa enabled no-touch IOT bulbs. Ogilvy has conceptualized this 1-minute ad. Watch Odonil, the air freshener from Dabur is being promoted as an air sanitizer in its latest ad and claims to kill 99% germs. Watch Korea Tourism launches an India specific …

Top Marketing Campaign and Activation Headlines for today (September 15th, 2020)

Top Marketing Campaign and Activation Headlines for today (September 15th, 2020)

Campaign and Advertising News Paytm launches a new campaign featuring Rupal ‘Kokilaben’ Patel of ‘Rasode Mein Kaun Tha’ fame. The 1-minute video called “Phone Per Kaun Tha” is aimed at educating consumers against fraud calls. Watch Spotify launches a new ad campaign promoting its ad-free premium service. The 30-sec video has been conceptualized by Leo …

Top Marketing Campaign and Activation Headlines for today (September 14th, 2020)

Top Marketing Campaign and Activation Headlines for today (September 14th, 2020)

Campaign and Advertising News PVR has launched its campaign ‘#OuchTheCouch Contest’ in a bid to remain relevant when theatres are still shut. The 1-minute video takes an anti-OTT positioning. Watch Jio Fibre has launched a 6 minutes infomercial. The video highlights how one can use Jio Fibre to convert their regular TV to a smart …

Top Marketing Campaign and Activation Headlines for today (September 11th, 2020)

Top Marketing Campaign and Activation Headlines for today (September 11th, 2020)

Campaign and Advertising News Asian Paints launches a new TV campaign. Conceptualized by Ogilvy, the commercial reinforces the brand’s value for money proposition. Watch Dream 11 launches 4 ads featuring cricket players. Unlike the old ads, these ads are very functional and explain how to download the app and play. Watch Tata Motors has launched …

Top Marketing Campaign and Activation Headlines for today (September 10th, 2020)

Top Marketing Campaign and Activation Headlines for today (September 10th, 2020)

Campaign and Advertising News Eno partners with Google to release a campaign titled ‘What A Relief’. With this campaign, the brand aims to drive relevance via contextual conversations and present itself as a reliable ally against acidity. Ad 1 & Ad 2 St.Botanica signs  Vaani Kapoor as their brand ambassador. Safi, the herbal remedy for …

Top Marketing Campaign and Activation Headlines for today (September 9th, 2020)

Top Marketing Campaign and Activation Headlines for today (September 9th, 2020)

Campaign and Advertising News OkCredit announces its partnership with Delhi Capitals (DC) as their principal sponsor for the upcoming season of Indian Premier League (IPL). Cricket.com, the cricket updates app, recently released a campaign titled ‘The Ever-Changing Game’. The campaign showcases the ever-evolving nature of the sport. Watch Playerzpot, the fantasy sports gaming platforms, announced …

Top Marketing Campaign and Activation Headlines for today (September 8th, 2020)

Top Marketing Campaign and Activation Headlines for today (September 8th, 2020)

Campaign and Advertising News HomeLane has unveiled its new brand identity as part of the company’s overall strategy to steer its business into the next phase of growth. The brand hopes to reinforce its promise of a strict 45-day delivery of all customer projects. Star Sports has released a new campaign to promote ‘Sunday Night …

Top Marketing Campaign and Activation Headlines for today (September 7th, 2020)

Top Marketing Campaign and Activation Headlines for today (September 7th, 2020)

Campaign and Advertising News Reliance Jio released an ad film to celebrate turning 4. The ad film titled ‘Celebrating 4 Years Of You’ celebrates its users #onjio. Watch Alpenliebe launched its new product ‘Alpenliebe JuiCyfills’. The launch is supported by a TVC which builds on the brand promise of ‘bringing hearts closer’, but with a …