Top Marketing Campaign and Activation Headlines for today (June 24th, 2020)

Campaign and Advertising News

1. PVR Cinemas launches a brand video called PVR Care. The 4-minute long video showcases steps that PVR has taken to ensure COVID free experience in its theatres. Watch
2. BMW launches a new campaign”Just Can’t Wait”. The 15-sec video showcases BMW’s new collection and how its customers are eager to hit the road. Watch
3. Motorola launches a digital ad campaign for the launch of its smartphone One Fusion+. The campaign called “The Ultimate One” has 4 videos each showcasing a different product benefit. Camera Gaming Battery Display
4. Tata Wiron launches its new brand film called #SunhareKalKiOar. Conceptualized by YellowBulbs, the 3-minute video talks showcase how Tata Wiron is trusted by farmers. Watch
5. Mobile Premier League MPL, has launched new TVCs as part of their ‘Har Game Mein Jeeto’ campaign. Conceptualized by Taproot, the videos feature Virat Kohli. Watch
6. Livogen tonic, the nutritional supplement from P&G, has launched a digital campaign #RahoStrongIronStrong. Mary Kom is the brand ambassador for the campaign. Watch
7. Max Life Insurance has launched a multi-media campaign ‘Bharose Ka Number‘. The 25-second video conceptualized by L&K Saatchi & Saatchi features Abhay Deol and highlights high claim percentage of the brand. Watch
8. Araldite launches a new video on its digital platform called #BondsThatLastForever. The 1 minute 30 seconds video highlights how the repair is better than replace. Watch
9. Coronil, the medicine from Patanjali’s repertoire which claimed COVID care has been asked to stop advertising by the ministry of Ayush