Top Marketing Campaign and Activation Headlines for today (July 2nd, 2020)

Campaign and Advertising News

Oyo launches its new digital campaign “Fir Badhega India”. The 45 seconds video for the campaign highlights the measures taken by the brand to maintain hygiene, cleanliness, and minimal-touch standard operating procedures to welcome guests safely. The campaign has been launched across social media including Facebook, Instagram, Twitter, LinkedIn, YouTube and OTT. Watch Here
Federal Life Insurance has launched its campaign, #FutureFearless. The campaign aims to remind people that the future is not a source of fear, but a place of possibilities. The 1:40 minute video revolves around the theme parents’ fears and kids’ dreams and features the organisation’s brand ambassador, Sachin Tendulkar. Watch Here
Practo has launched a campaign #BeingADoctor on the occasion of National Doctors’ Day. The 1:40 video for the campaign pays a tribute to doctors by throwing light on the sacrifices and the struggles they go through. Watch Here
Quaker Oats, from the house of PepsiCo India, releases a 30 seconds digital film on account of National Doctor’s Day. The video salutes the dedication and compassion of The Real Fit Heroes of our healthcare community. Watch Here
Mangalam Camphor has launched a new campaign. The 35 seconds video for the campaign aims to educate consumers about the widespread sale of adulterated camphor and moved them towards making an informed choice. Watch Here

RR Global has appointed PR Pundit as its India PR partner. PR Pundit will be responsible to manage the communication of RR Global’s foray in the two-wheel electric segment in India.