Headlines for today (February 3rd, 2021): Top Marketing Campaign and Activation

Campaign Activation  Britannia Good Day unveils #LearnFromHome campaign, that captures the inseparable bond of school friendships and the joy of learning together. SBI General Insurance rolls out #SaveTax campaign in the form of rap song featuring SBIG employees, as an awareness initiative enabling people to understand and avail the tax saving benefits that are associated …

Headlines for today (January 14th, 2020): Top Marketing Campaign and Activation

Kinder Joy has launched an ad film to promote its new mobile app Applaydu. The Appalydu app uses augmented reality and makes the mini-games full of fun for kids.  Future Generali has released a set of videos promoting #HealthInsideOut. The film uses inanimate objects to portray human emotions and generates awareness about mental illness. Mankind …

Headlines for today (January 11th, 2020): Top Marketing Campaign and Activation

SebaMed, a German personal care brand has released a campaign. The film talks about ‘Filmstars ki nahi, science ki suno’. The campaign directly compares SebaMed with Dove and Lux. KIrloskar has released a campaign. The campaign is conceived by Lowe Lintas and it showcases how it touches millions of lives, cutting across sectors and geographies. …