Top marketing news of 19th feb 2020
  1. GroupM released the third edition of a “Mobile Marketing Ecosystem Report 2020”, according to which the smartphone userbase in India is estimated to reach 700 million by 2023. 
  2. Tata Trust and FCB Ulka launched a new campaign #TwoBinsLifeWins to raise awareness about waste segregation. See the campaign video here 
  3. Cisco released an Annual Internet Report, according to which 907 million Indians will be using the Internet by 2023. 
  4. Based on the Cisco Annual Internet Report- 2020, India will be having 996 million total mobile users by 2023. 
  5. Angel Broking (One of the largest digital broking firms) launched a new campaign “Aage Badhne ka Smart Sauda”, the campaign objective is to promote their new Angel iTrade Prime option. See the ad film here 
  6. Universal Sportsbiz has appointed Ranbir Kapoor as the new brand ambassador for their menswear brand- SINGLE. Check out the video here 
  7. Vicco Vajradanti has released a new ad film with its newly appointed brand ambassador Alia Bhatt, the film is conceptualized by Triton Communications. See the ad film here
  8. Surf Excel launched a new video for Holi #RangAchheHain, and Lowe Lintas is the creative agency for this commercial. See the ad film here
  9. Anil Manan has announced the launch of his own creative agency MysticMonk and looking forward to expanding it in Canada, USA.  
  10. Tinder, one of the most popular dating apps in India, has released three more creative videos in its #SwipeStories campaign, the videos are based on the real-life stories of the app users. 
  11. Digital Vidya (one of the leading Digital Marketing training providers) has announced the acquisition of Delhi School of Internet Marketing, with the expansion, the company is now looking for providing offline certifications in the major cities of India. 
  12. Orient Electric Limited has launched a new ad campaign #FanOfSavings featuring MS Dhoni to introduce its new i-series range of fans, Contract Advertising is the creative agency for the same. Check out the commercial here

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