Headlines for today (February 18th, 2021): Top Marketing Campaign and Activation

Campaign Activation  Digital Campaign 1. Navneet released a digital campaign announcing the launch of the new Navneet DigiBook which will enable students to do #SmartTayari, taking studies a notch higher in terms of comfort and accessibility.  TVC Campaign  2. PepsiCo India unveils a brand new ‘Energy Bole Toh Sting’ campaign encouraging consumers to electrify their …

Headlines for today (February 16th, 2021): Top Marketing Campaign and Activation

Campaign Activation  1. OYO has released the second spot in its four-ad series. They released the first ad before Valentine’s Day as a part of a campaign called #YeRishtaHaiKhiska featuring actress Neena Gupta and lyricist/writer Swanand Kirkire. The campaign focuses on the long-term relationship and how dating may look a little different after a long …

Headlines for today (February 15th, 2021): Top Marketing Campaign and Activation

Campaign Activation 1. Maruti Suzuki India Limited has launched ‘People Technology’, a dedicated media campaign to celebrate innovations and technologies that delight its customers. Through this campaign, Maruti Suzuki showcases technologies that have over the years mobilised and empowered millions. 2. Ceat Tyres has signed Bollywood actor Rana Daggubati as its brand ambassador for promoting …