Headlines for today (March 19th, 2021): Top Marketing Campaign and Activation

Campaign Activation  1.Coca Cola releases the desi version of ‘Turn up the rhythm’ campaign that shows people dancing after consuming the beverage. 2.Spotify India has launched a new campaign that focuses on building awareness around podcasts and the role audio content can play in a listener’s life, especially as a supplementary addition to their primary …

Headlines for today (March 17th, 2021): Top Marketing Campaign and Activation

Campaign Activation  1.Tata CLiQ has recently launched a multi-film campaign featuring Karan Johar and Twinkle Khanna, engaging in a quick, witty banter and aims to introduce Tata CLiQ via large scale platforms ranging from TV, digital to display ads and social media creatives during ongoing India vs England cricket series.  2.Mountain Dew Ice launches the …

Headlines for today (March 16th, 2021): Top Marketing Campaign and Activation

Campaign Activation  1. Mamaearth, the personal care startup has launched its national television commercial featuring Shilpa Shetty Kundra, highlighting the goodness of natural ingredients in their face wash product. The film reiterates the brand’s core purpose of propagating ‘Goodness Inside’ in products and actions. 2. MG Motor India has launched a new campaign to highlight …

Headlines for today (March 12th, 2021): Top Marketing Campaign and Activation

Campaign Activation  1. Pepsi has launched a new summer campaign an extension of Pepsi’s Har Ghoont Mein Swag campaign, featuring its brand ambassador Salman Khan and will be amplified across TV, digital, outdoor and social media with a 360-degree surround sound. 2. Possible, a Bengaluru based company which offers research driven nutrition service and food …

Headlines for today (March 5th, 2021): Top Marketing Campaign and Activation

Campaign Activation  1.Dalda Vanaspati has signed Chef Sanjeev Kapoor as its brand ambassador in its upcoming campaign #JaanchParakhLo. It is the brand’s reassuring move that brings forward the story of goodness, legacy, taste and how it has withstood the test of times in its commitment towards delivering quality always. 2. Unacademy has launched a campaign …