Headlines for today (January 11th, 2020): Top Marketing Campaign and Activation

SebaMed, a German personal care brand has released a campaign. The film talks about ‘Filmstars ki nahi, science ki suno’. The campaign directly compares SebaMed with Dove and Lux. KIrloskar has released a campaign. The campaign is conceived by Lowe Lintas and it showcases how it touches millions of lives, cutting across sectors and geographies. …

Headlines for today (December- 30th, 2020): Top Marketing Campaign and Activation

Van Heusen has released an ad film promoting its Winter 2020 Collection. The ad would be shown on various digital platforms such as YouTube, Instagram, Inshorts etc Sensodyne has released an ad film to promote its Toothbrush portfolio. The ad film talks about its Toothbrushes ‘soft bristles’ for gentle care. Ghadi detergent powder, released its …

Headlines for today (December- 29th, 2020): Top Marketing Campaign and Activation

Sakshi, a rights based NGO and Schbang for Good, has released an ad film to spotlight the increasing problem of child sexual abuse.  Winzo, a vernacular social gaming platform, has released its ad film promoting ‘Jeetney Me Kick Hai’. The film is created by Leo Burnett Orchard.   Practically, an e-learning app, has released an ad …

Headlines for today (December- 18th, 2020): Top Marketing Campaign and Activation

Campaign Activations Honda Activa has launched a new ad film to celebrate its 20th anniversary. The ad film introduces Activa 6G 20th Anniversary limited edition.  Vivo, leading smartphone manufacturer has launched a new ad film promoting “SwitchOff” campaign. The ad film emphasises on reducing the phone usage while spending time with family. Lowe Lintas is …

Headlines for today (December- 17th, 2020): Top Marketing Campaign and Activation

Campaign Activations ABP Network has launched an ad film promoting its refreshed identity. The campaign is conceptualized by 82.5 communications and Little Lamb Films. Pagarbooks, a mobile application for SMEs to manage employee attendance and payments etc, has launched a new ad film. The film features Akshay Kumar and Khulbhusan Kharbanda. BBDO is the agency …

Headlines for today (December- 16th, 2020): Top Marketing Campaign and Activation

Campaign Activations Baggit, a premium handbag brand has launched an ad film promoting “BuyIndianBuildIndia. The ad film was created in partnership with Famous Innovation  Eno, has launched a new ad film highlighting Eno as a trusted ally against acidity. There are four different films with various use cases. The ads would be promoted on Digital …

Headlines for today (December- 15th, 2020): Top Marketing Campaign and Activation

Campaign Activations Classplus, a startup in the space of mobile application for teachers and coaching centers, has released a new film featuring Saurav Ganguly. The film is conceptualized by Option Design and produced by Opus Communication. Shaadi.com, has launched an ad film promoting “Pressure Hatao, Shaadi.com pe aao”. The ad film addresses several pressures women …

Headlines for today (December- 14th, 2020): Top Marketing Campaign and Activation

Campaign Activations Himalaya Lip care, launched a new campaign to promote Lip Balm with the context to the ongoing pandemic. The ad film is conceived by Mullen Lintas.  SBI, has launched a new ad promoting #KhushiyanOnEMI to promote EMIs through Debit Cards. Rediffusion Brand Solutions is the agency behind the ad campaign. ITC’s leading Agarbatti …

Headlines for today (December- 3rd, 2020): Top Marketing Campaign and Activation

Campaign Activation  LG Electronics has released a brand film highlighting ‘Life’s good when we better it’. The ad features Kunal Kapoor and it portrays the aspirations of the young generation to go beyond perfection and set new benchmarks.  Aha, a Telugu OTT platform has launched an ad film titled ‘Orange is the color of entertainment’. …