Campaign Activation
1. NESCAFÉ came up with a really cool augmented reality Valentine’s day campaign, where you scan their Ready-to-Drink Cold Coffee pack and you can have a virtual date at a stunning location – a beach, misty mountains or even a music concert!
2. Inox signs pan-India advertising deal with Manyavar, unveils campaign to promote its entire range of men’s ethnic fashion wear, along with its sub-brands Mohey for women and Mebaz for kids.
3. SkinKraft is India’s first AI-driven dermatologically approved customised personal care brand launched their first ever campaign #iammytype, to celebrate uniqueness and debunk stereotypes.
Agency News
1. Glad U Came, an award-winning PR and Influencer Marketing agency has won the PR mandate for Swiss Beauty. The agency will be responsible to enhance Swiss Beauty’s PAN-India presence, handle media duties and strategic PR with an advanced communication approach.
Leave a Reply