Campaign Activation
1. Dove soap calls out pre-marriage scrutiny of bride’s weight, height, colour, hair; takes ‘Real Beauty’ stance with the #StopTheBeautyTest campaign. It featured the real-life stories of five women. All of them faced the harsh examiner called society at the exam one can call an “arranged marriage meeting”.
2. Tata Sky’s campaign is an ode to the magical ‘Khidki’ that has been entertaining us all these years. The campaign captures how the screen powered by Tata Sky can be a positive emotional force, bettering the lives of people.
3.99acres.com, India’s leading property site has rolled out a new TVC #NoTwistOn99acres. The TVC is targeted at buyers and tenants with a message; you get what you see on 99acres.
4. Fujifilm India Private Limited, announced the launch of its Imaging brand campaign for its globally proclaimed corporate branding campaign “NEVER STOP” in India. The campaign focuses on creating brand awareness for its best-in-class imaging products along with shedding light on the importance of creating shared memories that can be printed and preserved in our book of memoirs forever.
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