Campaign Activation 

  1. LG Electronics has released a brand film highlighting ‘Life’s good when we better it’. The ad features Kunal Kapoor and it portrays the aspirations of the young generation to go beyond perfection and set new benchmarks. 
  1. Aha, a Telugu OTT platform has launched an ad film titled ‘Orange is the color of entertainment’. The ad has been conceptualized and created by PAD Integrated communications. 

Agency News

  1.  Ather Energy has appointed Lodestar UM as its media agency.

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